1. Plant-based Supplements for Longevity
Plant-based Supplements are more and more popular around all over the world. And one in two global consumers report that they regularly make positive health and wellness choices for the two most important reasons: living longer, healthier lives and adopting a more preventative lifestyle. Additionally, 79% of people worldwide recognize that their mental health is just as important as their physical health; this collective realization drives a rapidly growing demand for functional, multipurpose foods and beverages.
As consumers turn to plant-based nutrition for healthy aging, scientists are creating viable alternatives to nutrition that has historically been derived from animals.
According to a new study, adopting a plant-based diet can increase the average person’s life expectancy by years or even more than a decade. Those who make changes at a young age reap the most excellent longevity benefits. But even for older adults, the help of a plant-based diet is essential. We’ve heard for years that meat wreaks havoc on our health. Giving up your heart alone can extend your lifespan, and eating a diet rich in healthy foods like whole grains, beans, nuts, and so on. They can add even more lifespan.
Plant-Based Diets and Their Life Expectancy
Here is a study from the University of Bergen, Norway; Professor Lars Fadnes and his research team used data on premature deaths from more than 7,000 doctors and scientists worldwide, aggregated in the Global Burden of Disease, to simulate a diet impact on life expectancy. They found that the best diet consisted of legumes, whole grains, nuts, vegetables, and fruits. Fadnes and his colleagues corroborate previous findings from Cornell and Northwestern University, the American Heart Association, and the British Medical Journal. The previous findings suggest a plant-based diet can extend lifespan.
The science seems clear: the more plant-based nutrients people have, the longer they live.
It’s perhaps not surprising that a plant-based diet can extend a person’s lifespan when you consider that a plant-based diet is better for your heart, brain, and overall health.
Plant-based Drivers: Omega-3s & the Environment
Interest in omega-3s appears to be growing at a time when global health is a significant concern. Omegas have traditionally been touted for their brain, heart, and eye health benefits. A report by FMCG Gurus, which examines how the current global health situation affects consumer behavior, says a surprising 79% of consumers link omega-3s to supporting immune function.
According to a report by MarketsandMarkets, the omega-3 market is expected to grow at a compound annual growth rate of 13.1%. The specific data is from $4.07 billion in 2019 to $8.52 billion in 2025. The way likely to significantly boost market growth is to increase consumer awareness about the health benefits of omega-3s.
From a demographic perspective, experts like Greg Cumberford, who is a vice president of science and regulation at Nature’s Crops International, note that younger consumers, especially the youngest Gen Z consumers who are just coming of age, are incorporating their eco-social concerns into their purchasing decisions.
“Ultimately, because of the results consumers see and how those results are shared on social media, consumer demands are increasing day by day,” he said. “In addition to real-life health outcomes, there is a growing focus on sustainability – linking personal health to the health of the planet. People are seeking more vegetarian supplement alternatives to maintain the integrity of their original natural resources, Balance and holistic connection, not highly standardized biochemical components.”
As stated in Vitafood Insights’ 2020 Sustainable Supply Chain Report, nearly half of consumers considered environmental sustainability in their purchasing choices in 2020.
“These three things are combined with strengthening support for plant-based omegas. They are consumer experience, awareness, and science,” concluded Cumberland. “Trending consumer eating behaviors (vegan, Mediterranean, paleo, keto, etc.) will continue to drive demand for clean-label, fresh, traceable, healthy ingredients like Ahiflower oil.
Here is one thing it is sweeping the omega-3 segment. The answer is Ahiflower oil because Ahiflower oil contains the richest, most complete, and balanced composition of omega-fatty acids. These things obtain from grown oil crops. As more consumers seek plant-based alternatives to animal/marine omega-3s, Ahiflower finds itself at the forefront of an emerging trend as more natural product brands incorporate it into their product launches.
Derived from the fine variety of Boswellia Chinensis, a comfrey plant native to the United Kingdom, it differs from fish oil in that it is converted in the body into a biologically active form of fatty acids, the source and principal component of energy in the body. Cell membrane. It contains only two essential fatty acids: omega-3 alpha-linolenic acid (ALA) and omega-6 linoleic acid (LA). These two are crucial. After all, we have to get them from our diet because our bodies don’t make them. Ahiflower is also a rich source of stearic acid (SDA), which is ultimately converted to eicosapentaenoic acid (EPA) and then to docosahexaenoic acid, shortly DHA, through the omega-3 metabolic pathway. However, Gamma-linolenic acid (GLA) is not part of this process. GLA is converted to a very beneficial omega-6 fatty acid called DGLA.
Ahiflower oil is an excellent source of all four of the most critical and beneficial precursors of omega-3 and omega-6: ALA, SDA, LA, and GLA.
Not only does Ahiflower check the plant-based box for consumers, but unlike many omega sources, it also addresses the need for sustainability. These crops are renewable and traceable, and since it is not a marine-based source of omega, their use relieves pressure on wild marine feed species that dominate the omega-3 supply chain. It is exclusively grown by a network of independent UK farmers under contract with Natures Crops International. It has spent decades developing the elite varieties and horticultural practices that make the quality of Ahiflower oil so unique while giving back to soil fertility and pollinators and supporting rural areas’ Farmland biodiversity.
There is no doubt that the nutrition industry is changing due to the dramatic shift in consumer lifestyles and dietary choices around the world. From focusing on sustainable and traceable products to moving away from meat, consumers are re-prioritizing their must-haves and taking action on their desires to help reduce their global carbon footprint. As more consumers realize how they can help support the oceans by making small changes to their dietary supplement regimen, we are likely to see demand for plant-based omega alternatives disrupt the omega industry.
2. Plant-based for Antioxidant & Vegan Beauty
Aging is a complex process. It begins at the cellular level. And aging involves many factors, such as inflammation, oxidation, DNA damage, and so on. Nutrients and other phytochemicals in plants can solve these problems and promote healthier and longer life.
In research comparing products in a global food database, plant-based foods contain more antioxidants than animal products. It has almost 64 times more. And plant-based foods with herbs/spices and traditional botanicals have the highest levels of antioxidants.
– Sangre de Grado
The sap of the croton tree, found in Peru, is traditionally used as an antiviral, antiseptic, and anti-bleeding medicine, as well as for wound healing. Has unusually high levels of antioxidant compounds, including procyanidins.
– Ayurvedic Clover
A traditional medicinal mixture of Amalaki, Bibhitaki, and Terminali (Haritaki) extracts for antibacterial and wound healing purposes.
– Terminalia Arjuna
Displays high antioxidant content, as does Goshuyu-Tou, a kidney bean preparation derived from the Japanese Kampo medicine tradition but rooted in Traditional Chinese Medicine (TCM).
Moderate to high levels of antioxidants are found in several other plant foods, such as berries (flavonoids, tannins, stilbenes, phenolic acids, and lignans), nuts and seeds (flavonoids, especially in nuts) surrounding thin skin or pellicle), beverages (catechins and other flavonoids in tea, and polyphenols in coffee), cereals, chocolate, and fruits/vegetables.
A study of extracts from the traditional Chinese medicine plant Astragalus (Astragalus Membranaceus) found that healthy subjects who took the product (TA-65, from Geron Corp.) for a year had longer telomeres than a placebo group, which experienced end-points. Grain shortening. 5 The study was sponsored and primarily performed by ingredient manufacturers and their finished supplement brands.
Chinese herbal medicine Zanthoxylum Bungeanum (Sichuan pepper) for photoaging and wrinkles. Its component hydroxy-alpha-sanshool (aka sanshool) has been shown to protect human dermal fibroblasts from UVB radiation and the expression of matrix metalloproteinases (MMPs)-1 and -3, inflammatory enzymes that degrade collagen. 6 In addition to slowing inflammation, the ingredient boosts cell viability and induces autophagy, the process of removing damaged cells to support the regeneration of new cells.
To test the herb in a 2% peel extract — which is essential in traditional Chinese medicine (called aphorism) –, Chinese researchers treated female subjects between the ages of 35 and 60 for 30 days. And these females have also measured skin roughness, hydration, and elasticity. 7 They found that peel extract was efficacious for crow’s feet wrinkles.
According to a May 2021 global study by Givaudan, makers of Z. Bungeum beauty product Zanthalene, 86% of consumers are currently interested in beauty products containing natural ingredients that help relieve skin discomfort while having a Botox-like effect.